Participants to a conference are excited about very specific aspects when they receive the invitation. Some of them are social interactions, food, speakers and the venue or setting. It is easy to get the venue and food right. Social interactions are a bit personal. It is your choice of motivational keynote speaker that will make your event a hit or miss. How do you get it right?
Conducting background research will help differentiate good speakers from amateurs and hyped imposters. Attending an event where the person is speaking will give you valuable fast hand experience. Where this is not possible, watch videos or follow the person through the media. The issues to look for are audience engagement, mastery of content, delivery style and general presentation skills. Your decision will be based on hard evidence.
Good speakers involve their hosts in preparation of their speeches. This will ensure inclusion of vital information about the participants and organization. Understanding them and sticking to the theme keeps the participants engaged. This calls for a guest who is ready to research thoroughly and pick relevant examples and words that the audience can relate to. This is a way of assimilating to the lives of participants thus generating a feeling of comfort.
Personal engagements with the audience and commitment will endear the message to participants. As such, a good speaker does not pop in and out as if he is just fulfilling an obligation. This is an indication of pure commercial interests and disinterest in the gathering. Your guest should commit to appear early, build momentum towards the speech and remain behind to continue the conversation. Personal engagement with participants leaves a lasting impression in their minds.
Consider a referral from other organizations that have held similar functions. Peers recommend speakers who delivered to their expectations. Further more, some speakers can perform well for one audience and not the other. With a referral, your target guest is already tested. This enables you to know details that are impossible to get from the media or their publicity pamphlets.
Co-promotion is a valuable attribute of any speaker. This is the perfect incentive you will get from known speakers when you lack previous record of successful events or when your idea is new to the market. It also taps into the networks and emailing list of renowned speakers to boost the number of participants. It can be an incentive for the guest or be negotiated in the contract.
Some speakers carry wares to conferences for promotion purposes. Clarify such issues to ensure that your event or wares are not overshadowed. While it offers a memorable takeaway to participants, it risks altering your theme. You must own the event instead of the speaker.
There are risks associated with prominent and highly priced speakers. Their message and style of presentation are known. This might not have the desired impact. It is vital for the guest to understand your journey and mission and further be assimilated into the conference. Consulting during preparation and engaging with the audience are the other vital aspects that determine success.
Conducting background research will help differentiate good speakers from amateurs and hyped imposters. Attending an event where the person is speaking will give you valuable fast hand experience. Where this is not possible, watch videos or follow the person through the media. The issues to look for are audience engagement, mastery of content, delivery style and general presentation skills. Your decision will be based on hard evidence.
Good speakers involve their hosts in preparation of their speeches. This will ensure inclusion of vital information about the participants and organization. Understanding them and sticking to the theme keeps the participants engaged. This calls for a guest who is ready to research thoroughly and pick relevant examples and words that the audience can relate to. This is a way of assimilating to the lives of participants thus generating a feeling of comfort.
Personal engagements with the audience and commitment will endear the message to participants. As such, a good speaker does not pop in and out as if he is just fulfilling an obligation. This is an indication of pure commercial interests and disinterest in the gathering. Your guest should commit to appear early, build momentum towards the speech and remain behind to continue the conversation. Personal engagement with participants leaves a lasting impression in their minds.
Consider a referral from other organizations that have held similar functions. Peers recommend speakers who delivered to their expectations. Further more, some speakers can perform well for one audience and not the other. With a referral, your target guest is already tested. This enables you to know details that are impossible to get from the media or their publicity pamphlets.
Co-promotion is a valuable attribute of any speaker. This is the perfect incentive you will get from known speakers when you lack previous record of successful events or when your idea is new to the market. It also taps into the networks and emailing list of renowned speakers to boost the number of participants. It can be an incentive for the guest or be negotiated in the contract.
Some speakers carry wares to conferences for promotion purposes. Clarify such issues to ensure that your event or wares are not overshadowed. While it offers a memorable takeaway to participants, it risks altering your theme. You must own the event instead of the speaker.
There are risks associated with prominent and highly priced speakers. Their message and style of presentation are known. This might not have the desired impact. It is vital for the guest to understand your journey and mission and further be assimilated into the conference. Consulting during preparation and engaging with the audience are the other vital aspects that determine success.
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